
Master of Arts - Fashion Journalism







About Master of Arts - Fashion Journalism
The Master of Arts Program in Fashion Journalism equips students with subject-area expertise to help communicate the rising complexity of the global fashion industry. M.A. students develop both: a deep understanding of social media for journalism and a strong fashion industry grounding that enables them to ask more informed questions, to situate fashion news and business of fashion events into a larger context, and to evaluate fashion collections with a critical, well-informed eye. Students learn to produce cross-platform stories that are nuanced and sophisticated for social, digital, mobile and print media. The M.A. program is fueled by a deep intellectual understanding of fashion, ethics, and the ability to professionally utilize social media - skills that are required of the leading fashion journalists of tomorrow.
Graduate students will meet the following student performance criteria:
Visual Communication & Digital Tools
- Apply basic design principles to creative work
- Work effectively with industry-standard software
Verbal and Written Communication
- Write compelling material for print, online, or broadcast media
- Clearly convey ideas and concepts using specific fashion industry language
- Effectively pitch ideas
- Conduct effective interviews
- Develop both a personal voice and the ability to adapt voice to fit a variety of print/online publications
Research & Concept Development
- Conduct in-depth research to develop material for print, online, or broadcast media.
- Demonstrate ability to undertake editorial “packages,’’ combining various journalistic features
Social Media & Blogging
- Publish, share, and promote stories to target audiences on social media
- Conceptualize, produce, and package content across social-media channels
Collaborative Skills
- Collaborate effectively to produce creative projects
Professional Practices
- Create a relevant and original portfolio and collateral materials which can be used to market themselves to the industry
*Note App Fee Waiver in effect for ApplyBoard to reduce the application fee to $50*
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