Bachelor of Arts - Digital Culture - Graphic Information Technology

The School of Arts, Media and Engineering educates the next generation of learners and empowers them with technofluency --- its development, application and implications. The school prepares students to be socially aware, critically thinking global citizens who strive to bring about positive change in a society that will be increasingly shaped by new technologies.

The BA program in Digital Culture equips students with the knowledge, abilities and technical skills they need for creating computational media.

Students learn to create computational media, computation combined with objects, sound, video, time, space, culture and bodies; to breathe behavior into media, objects or systems by programming; and to think critically about how computation impacts lives and how culture makes a difference in how people experience computational media, a critical skill in this dynamic age.

Armed with skills and judgment, graduates work in cultural communication, marketing, design, social media, health, education, entertainment and creative arts, and all areas in which culture is shaped by technology and computational media. All students gain techniques to change the world and communicate using contemporary computational media, a vital power in the 21st century. Some go on to invent fresh techniques.

Digital Culture -- Graphic Information Technology concentration

This concentration program is offered in partnership with the Ira A. Fulton Schools of Engineering. Students complement their knowledge of new media with technology and new media entrepreneurship skills, knowledge of legal and ethical issues for technology, and additional skills in graphic communication, digital illustration and design methodology.