Bachelor of Arts (Honours) - Music Business and Event Management

This undergraduate course provides a unique opportunity to start an exciting career in a thriving international industry. From promotion and festival production to artist management and record label leadership, this degree combines the best of both subjects to empower students with the skills and knowledge needed to succeed in a global multi-billion-pound industry.

As students progress through the course, specialization in topics of interest is possible. This is achieved through optional modules in years 2 and 3, such as Community, Cultural and Sports Events, Touring and Live Events, Digital Arts and Branding, Business Ethics and Music Law, Creative Economics, and more. By the end of the course, students will have a portfolio of skills in perfect balance with the chosen career path.

Subject modules will feature core elements of event management and music business, as well as the roles, responsibilities, and processes that connect the two interconnected industries. Students will learn the key skills and strategies to effectively create, plan, and produce their own events. The management of artists, international tours, and large-scale music festivals will be studied, alongside exploration of the growing issue of sustainability.

Graduates will also leave the course highly skilled in the digital world, with in-depth learning of social media and digital marketing.

Upon completion of the course, students will graduate with a portfolio of work that empowers them with the skills and drive to succeed in a fast-moving, competitive, and creative environment.