Bachelor of Arts - Mass Communication

Program Description

At Brenau University, mass communication majors have the unique opportunity to combine various aspects of the field of communications to create a program that adds depth and focus to their particular field of interest. The 120 hour mass communication program consists of required courses in the major core curriculum and the completion of one of three areas of concentration: digital technology, entertainment management or public relations/journalism. Students gain hands-on experience as early as their freshman year through activities such as working with Brenau’s Channel 95 cable TV; Brenau’s FCC-licensed educational radio station WBCX-FM; and Brenau’s award-winning student run newspaper, The Alchemist.

Career Opportunities Newspaper reporter, copy editor, radio announcer, television producer, public relations specialist, advertising account executive, press secretary, television anchor, marketing manager, columnist, technical writer, promotion manager, magazine editor, book publisher, videographer, corporate video producer, special events coordinator, advertising copywriter, creative director, foreign correspondent, songwriter, music publisher, event planner, web site coordinator, entertainment manager, news letter editor, social media coordinator, media sales, video editor.