Bachelor of Arts (Honours) - International Tourism Management

While the tourism industry is one of the world's largest industries and is both dynamic and multi-disciplinary, it is fragile and requires new approaches when it comes to tackling overtourism, the growth of domestic tourism and its importance to general health and wellbeing. Therefore, in order to help students explore and prepare for a career in this diverse and changing industry, both the BA (Hons) International Tourism Management and the BA (Hons) International Tourism Management with Internship Degrees provide a blend of core knowledge that reflects the economic, environmental and social context and practice of tourism with rigorous management underpinning throughout the course. 

Industry engagement remains a strong focus of the BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship Degrees. In the past, students have undertaken placements both overseas and within the UK. Overseas placements have included Universal Studios, Disney and a range of resort hotels and country clubs within the USA. However, while the tourism industry remains resilient, it does require new skills in innovation, creativity and risk management. Therefore, students now have the opportunity to develop live consultancy reports as part of this module for a range of organisations such as the National Trust, the Youth Hostel Association, Cardiff Airport, National Museum of Wales, airlines and tourist information centres. Thus, helping to maintain strong industry engagement.

To enhance the module content further, both the BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship degrees draw upon the expertise of several industry experts including Visit Wales, Cardiff Airport and the Principality Stadium, Cardiff Motorpoint Arena, CADW, Cardiff Castle. The course team have frequently arranged visits and tours of many local tourist attractions and destinations.

A key feature of both the BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship degrees is the opportunity to experience and examine different destinations such as Alicante, Morocco, and Gambia with their own individual assessment methods which form part of the core tourism modules. Students also have the opportunity to study a language as part of their degree, which can be carried through to the final year.

Both the BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship degrees are accredited by the Tourism Management Institute (TMI). Work on these programmes are not only underpinned by the research being undertaking by the academic staff, but also the Welsh Centre for Tourism Research (WCTR) and the Association for Tourism in Higher Education (ATHE).

Cardiff Met is proud to be an Educational Partner of ABTA, the leading association of travel agents and tour operators, and students are able to apply for the competitive ABTA Internship.