Bachelor of Science - Business Administration - General Business

The General Business program provides flexibility for students who want a Business degree, but prefer to customize their own specialization. Building on the general business core, students may select a series of specialization courses to customize their business education. Business is a chance to pursue passion, whether it is professional sports, fashion, video games, cooking, or filmmaking. Whatever the industry there is a business side to the equation that keeps it running. Business is great for people who want to:

• Initiate and implement change
• Engage communities and help others
• Solve complex problems
• Inspire and lead people
• Create and influence consumers
• Identify and analyze trends