Master of Science - Marketing Management
The Gateway Leicester, United Kingdom, Leicester, United Kingdom
68609
Last updated: 16/09/2024
About Master of Science - Marketing Management
The world of marketing is both popular and challenging, offering many creative and fast-paced job opportunities. It’s an exciting and innovative field of work and this course reflects the ever-changing landscape of the industry.
Students will learn how to analyze markets, apply marketing theories to different scenarios and contexts, identify marketing opportunities and use these to help resolve business issues, and learn about the important role social media and digital marketing play for companies and organizations.
Grounded in the latest theory and with a strong focus on practical elements, students will develop marketing expertise that can be applied across many different contexts and enhance their employability across a multitude of career paths. Key topics such as developments in social and digital media are embedded throughout the course and integral to certain modules.
This programme is an ideal choice if students are looking to start a career in marketing, and offers students the opportunity to learn the fundamentals of the industry, so it’s suitable even if students have previously studied other subjects such as finance, the arts, computing, engineering or architecture.
Key features:
- While students are studying for their qualification, they will have the opportunity to work towards achieving this enhanced qualification which is sought after by employers worldwide.
- Students will learn about the latest developments in the field and how to understand the key marketing issues faced by a variety of organizations.
- Students will have the opportunity to tailor the course to their career aspirations by choosing from a range of modules to suit their interests.
- Students will have the opportunity to develop both personally and professionally.
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