Bachelor of Arts - Sports Communication

Program Description

The Bachelor of Arts degree in Sports Communication prepares graduates for careers that merge foundational communication skills with expertise in areas such as sports sales and marketing, public/community/media relations, media production in digital graphics, video editing, and social media analytics and management. The Sports Communication BA provides students a strong academic foundation analyzing the economic and societal impact of the sports industry to prepare them to make positive change in their communities as socially responsible communication professionals.

DePaul Sports Communication majors will develop oral, written, and visual communication skills that will enable them to research, design, present, and evaluate messages across diverse contexts and from a variety of platforms, including social media and digital communication technologies. The combination of communication and business skills offered by the Sports Communication BA prepares students to enter new and emerging career paths in the sports industry. ​​​

Learning Outcomes

Students will be able to:

• Apply knowledge and critical thinking about sports in relation to culture, business, ethics, and communication theory to students' intellectual and professional communication work.
• Engage critically with sports and its relationship to the communication pathways in the community, including formal societal power structures such as the law, government, politics, and private economic interests.
• Generate sports media content using a variety of modes and media in an ethical, meaningful, deliberate, and socially responsible manner in service to their communities.
• Analyze how sports and sports communication influence and are influenced by how people form, maintain, and manage a range of relationships, networks, and organizations.