Master of Science - Public Relations and Strategic Communications (DC674)

Effective communication is the lifeblood of any organisation. Strategic communication is an essential factor for an organisation’s success and how it effects their end goals and not just their image.

DCU’s MSc in Public Relations and Strategic Communications (MScPR) provides a focus on the “why” of communication decisions, rather than merely on the “how” of any communication activities. The programme is designed to provide the skills and ability to think strategically and make effective use of the latest tools in modern communications.

Why do this course?

A 54-week programme delivered with a high level of industry involvement.

Designed and continually updated in conjunction with both leading industry and academic experts in Ireland and abroad.

100% continuous assessment, including several live client-applied projects.

High employment rates in leading professional communications workplaces.

Industry mentor provided for each student.

Three-month industry placement, co-ordinated by DCU, in blue-chip agency or in-house communications organisations.

Accredited by the PRII, a member of the Global Alliance of Public Relations.

DCU’s School of Communications is ranked in the top 200 communications schools internationally and is the only ranked Irish media / communications school in the QS ranking.