Master of Science - Data Driven Design

The MSc Data Driven Design program will enable students to upskill their existing creative and cultural industries knowledge and expertise to include competencies in data science, data analytics and data-driven skills for gaining insights into competitive markets, improving digital products and services, and for effectively communicating data-driven strategies.

The program will provide students with programming skills for data science, advanced data analytics and design approaches for developing digital products and services. As organisations in the creative and cultural sectors increasingly use data in understanding audiences, developing state-of-the-art products and services, and developing strategies for digital innovation, this course will equip students to support organisations in these developments.