College Diploma - Advertising and Marketing Communications - Creative Design (ACDS)
376 Wallbridge-Loyalist Road, Belleville, Canada
48741
Last updated: 16/09/2024
About College Diploma - Advertising and Marketing Communications - Creative Design (ACDS)
Students will develop strategic plans and create engaging concepts to connect brands with their customers through emerging media, online communities, radio, television and print, outdoor advertising and guerrilla marketing.
In this program students won’t get a lot of “chalk and talk.” There are no lectures, exams or tests. Instead, students will develop their creative potential in an engaging and stimulating environment:
- Apply new learning right away with team projects, and present them to faculty for immediate feedback.
- Work through hands-on case studies focusing on Canadian brands and companies such as Steam Whistle Brewery and WestJet.
- Develop brand identities and creative concepts for ads in magazines, newspapers, TV commercials, videos and social media.
- Enjoy the freedom to be inventive and experiment, with a focus on storytelling and creative thinking.
- Get hands-on experience developing creative designs using the latest industry software, including Adobe Creative Suite.
- Earn recognition they can add to their résumé with program awards of distinction at the end of the year.
- Share their polished creations with invited guests during an annual showcase of student work.
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