Bachelor of Arts (Honours) - Business and Psychology with Integrated foundation

Program Description

Bachelor of Arts (Honours) - Business and Psychology with Integrated foundation combines psychology  spanning social, cognitive, and organizational—with core business modules in finance, strategy, and entrepreneurship, equipping you to analyze behavior and craft solutions to real business challenges.

This innovative blend of business and psychology provides you with the tools to understand human behavior in a professional business context, innovate, and drive organizational success.

Through experiential learning (including live projects, industry-led seminars, boot camps, and potential placements), students will explore how psychological insights can be applied to areas such as consumer behavior, engagement, leadership development, and change management. Students will gain valuable real-world experience and develop critical thinking, problem-solving, and creative skills. With a strong emphasis on ethical decision-making and sustainability, this course will also prepare you to address contemporary challenges across diverse industries.