Master of Science - Marketing

Designed for those with no previous background marketing knowledge, the MSc Marketing course will develop their marketing expertise and the critical, analytical, communication and ethical capabilities required for a successful career.

In the dynamic and ever-changing world of business, evolving marketing theory and practice create and shape upcoming trends. The innovative design of this programme with a ‘block’ teaching approach offers a more immersive learning experience that gives students the option to specialise in a chosen pathway.

Students will learn the theory and practice of marketing with the taught modules, while having the opportunity to specialise in either digital, global or responsible marketing pathways that will prepare them to the future challenges that face organisations, such as digitalisation and sustainability.

Industry workshops, and careers support will help students to develop transferable skills, such as agile working and resilience.