The Bachelor of Arts in Marketing course combines academic theory with commercial application giving insight into the role marketing plays in growing organizations and audiences, whilst teaching the practical skills needed for career success.
The University of Chichester has strong emphasis on preparing students for contemporary marketing roles the University offer the opportunity to work with clients and let them apply skills and knowledge to real-life scenarios.
Graduates will explore the psychology of consumer behavior, learn how to create and manage a successful brand and design creative campaigns. With modules covering innovation in digital marketing and the use of social media, the University's graduates are well prepared for a career in the modern marketing environment.
Students will finish their degree with an in-depth understanding of global strategic marketing ready to pursue a career in any industry that they choose.