
Master of Business Administration - Marketing Management
Old Royal Naval College, Park Row, London, United Kingdom
213927
Last updated: 22/09/2024






About Master of Business Administration - Marketing Management
The University of Greenwich's MBA in Marketing Management focuses on developing students' knowledge in marketing strategy and change management. This course meets the needs of industry and is accredited by the Institute of Data and Marketing and Institute of Leadership & Management.
The MBA provides a solid grounding in marketing management, which includes engaging projects. Students will have the flexibility to follow their professional interests and engage with their chosen sector from retail and travel to professional services and data modelling.
As part of the course, students must secure an internship with a company of their choice (UK or overseas) to apply their knowledge and gain practical experience. With this, students will gain expertise to embark on managerial roles in marketing and the transferable skills to make an impact in any organization.
In a typical week, learning takes place through a combination of lectures and seminars. Students will be able to discuss and develop their understanding of topics covered in lectures in smaller group sessions. Outside of timetabled sessions, they'll need to dedicate time to self-study to prepare for coursework, presentations and exams. Greenwich's Stockwell Street library and online resources will support further reading and research. Students can also join a range of student societies, including the Economics and Business Society.
The Marketing MBA graduates may apply to work in a senior management positions in any industry and can also choose to specialize in marketing.
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