Bachelor of Science - Public Relations

Oftentimes, an organization’s image is just as important as its product. Public relations professionals work to protect, manage and build this image through the news media and other communication channels.

In this program, students will learn how to develop and execute strategic public relations campaigns. Students will explore topics related to crisis management, branding, internal communications, event management, media relations, social media, and more.

Students will also build their research skills and learn how to write effectively for press releases, the web, and other communication tools.