Bachelor of Business Administration - Digital Business Design

Whether you are interested in marketing, accounting, process design, operations, strategy, human resources, or organizational change, success in today’s business environment depends on the ability to take advantage of e-business strategies.

UNB Saint John is a leader in the field of Digital Business Design, and will equip students for positions in traditional firms and new technology startups, or give them the skills to start their own businesses. Our graduates also have the knowledge and skills to qualify for other professional programs or graduate studies.