Bachelor of Arts (Honours) - Digital Marketing (N505) (Placement Year)

Program Description

Whether students consider themselves an ideas person, innovator or problem-solver, this exciting degree brings together the creative and analytical aspects of marketing to offer a hands-on experience of creating, managing and measuring the impact of an online brand.

Digital marketing is fast becoming one of the most important skills demanded by employers, as business is increasingly conducted online by digital brands and traditional players alike.

From day one, students will act as a co-producer, working with staff and industry professionals to shape both your learning experience and digital marketing content – whether fine-tuning existing video-editing skills during induction, managing social media channels or tackling a live brief to improve traffic to a company website.