Associate of Science - Business Administration - International Business

Program Description

This program is designed for students who seek immediate employment in the field of business administration and/or who decide to utilize this Articulated A.S. to B.A./B.S. Career Path to transfer to any Florida public university as a junior to complete a four-year Bachelor’s degree in General Business Administration. It is designed to help students develop managerial know-how and become valuable assets to any company. Instruction in this program provides a balanced curriculum of general education and business-related subjects.

Program Outcomes:

• Describe the impact of language, culture, religion and local government regulations on the conduct of international business.
• Explain the demographics, market segmentation and the selection of target markets as applied to the global business environment.
• Demonstrate strategies for opening foreign markets, including pure exporting, use of local distributors, global manufacturing, operating wholly-owned subsidiaries and foreign direct investment.
• Apply the planning process and develop marketing strategies for the international marketplace.
• Identify and interpret relevant international financial documents, and evaluate financial strategies that support an organization’s integrative trade initiatives.