Post-Graduate Certificate - Public Relations

Managing a brand’s reputation in the public eye is no simple task. Top public relations executives agree that career success means being an incredible storyteller and trusted strategic business advisor—Someone who can leverage emerging technologies and critical thinking to build lasting relationships with stakeholders. This shift in skill demands is why top companies are struggling to hire and keep the right public relations professionals.

Created in collaboration with industry leaders, the 8 course full-time Post-Graduate Certificate in Public Relations gives students the expertise to broadcast their brand message to the right audience, at the right time, using both traditional and digital media. Real-world project work will give students the chance to learn and practice effective public relations strategies, business principles and stakeholder relationship management, as well as how to respond to crises and manage brand reputation. All this, while building the core job skills that top employers are looking for when hiring for public relations jobs.