Bachelor of Fine Arts - Graphic Design

The School of Graphic Design’s BFA program guides students through the nuanced skill-development process required to achieve excellence in typography, print, packaging, branding, user experience, and motion graphics. The faculty is comprised of nationally recognized professionals who challenge their students to reach their personal creative potential.

Undergraduate students will meet the following student performance criteria:

Critical & Creative Thinking

• Identify appropriate audiences for defined problems
• Demonstrate the resourcefulness and flexibility necessary to conceive appropriate design solutions

Conceptual Skills

• Develop and prototype potential design solutions for specific problems
• Create visual communications that are audience appropriate
• Develop design solutions that function within a defined context recognizing physical, cognitive, cultural and social human factors

Formal Skills

• Create visual communications demonstrating competent formal design skills based in design principles: composition, balance, hierarchy, harmony, and contrast
• Create visual communications demonstrating competent formal design skills based in aesthetics: appropriate typography, composition and construction of meaningful imagery
• Utilize the appropriate media, materials, tools, technology, platforms, and techniques to create visual communications

Professional Readiness

• Effectively present and communicate ideas
• Demonstrate the skills necessary for chosen career path through the presentation of a satisfactory body of work

*Note App Fee Waiver in effect for ApplyBoard to reduce the application fee to $50*