Bachelor of Science - Business - Entrepreneurship

Program Description

The Bachelor of Science in Business with a major in Entrepreneurship emphasizes the process of designing, launching, running and scaling a new business, often initially a small business through a period of rapid growth. Students develop an entrepreneurial mindset and apply knowledge and practical skills to identify new business opportunities, creatively solve problems within a design-thinking framework, analyze the industry and market, create revenue and business models, and develop management, market and financial strategies for the new venture or an established entrepreneurial organization to impact businesses, communities and society.   

Entrepreneurship majors pursue different career paths, including planning for start-up and growth of their own businesses, leading and managing small and medium-sized enterprises, and are hired by entrepreneurs and corporations as business developers, innovators, new product developers, and consultants.

Students will be able to:

• Understand and apply knowledge of the new venture creation process in entrepreneurial firms.  
• Demonstrate entrepreneurial skills to develop a concept, engage in the design thinking process, research the industry and market, define the value proposition and strategy, build the team and create revenue and business models to support the venture’s strategy.
• Recognize and analyze ethical and legal issues within entrepreneurial businesses, and develop resolutions.
• Communicate effectively orally and in writing to stakeholders, including crafting the pitch and pitching their idea to potential investors.
• Exhibit knowledge of entrepreneurial practices to building and sustaining the environment for innovation in entrepreneurial firms.