Graduate Certificate - Marketing Management (MKM1)
About Graduate Certificate - Marketing Management (MKM1)
Program Description
Marketing Management is a one-year Ontario College Graduate Certificate program. Students will dig deep into marketing's role in driving value for business via both web-based and face-to-face strategies they will learn by being exposed to real-life business issues. Students will also be mentored to manage, develop and justifying marketing strategies, and presenting their creative ideas to their peers and to real business clients.
Fanshawe is the only college to work with Google, the Search Engine Marketing Professional Organization and WordTracker, which gives students unique opportunities to develop Search Engine Marketing (SEM) and Search Engine Optimization (SEO) skills and conduct real search engine marketing campaigns on the internet. The program prepares marketing management graduates to pursue Google designations that are in high demand but not widely available.
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