Double Degree - Graduate Certificate - Marketing Management (MKM) (Optional Co-op) & Graduate Certificate - Brand Management (BMK) (Optional Co-op)
About Double Degree - Graduate Certificate - Marketing Management (MKM) (Optional Co-op) & Graduate Certificate - Brand Management (BMK) (Optional Co-op)
This eight-month graduate certificate program focuses on providing students with the skills and knowledge to develop and execute successful brand strategies in today's consumer-focused digital environment. Students will understand all aspects of a brand and then develop a plan to build successful brand equity.
Students learning will be further advanced through a range of instructional styles, case studies and relationship-building with industry professionals through industry/association field work or optional work term.
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