Bachelor of Business Administration - Merchandising and Marketing

Students get to tap into their entrepreneurial spirit and create their own fashion brand. Northwood students are business leaders who also enjoy creative endeavors.

At NU, students can handle any area of the retail process. This includes merchandise buying, visual merchandising, supply chain, production, branding, digital marketing, and sustainability. Graduate with the knowledge and skills that they need in this competitive industry. The annual Northwood University Fashion Show is a great hands-on approach to apply what they learn in the program. Students collaborate to put on a full-fledged runway show at the university. Students often look for internships or employment opportunities on a local and global level.

Potential careers for graduates include: