Master of Business - Economics, Finance & Marketing (MR20) (079679M)
124 La Trobe Street, Melbourne, Australia
268586
Last updated: 17/04/2025
About Master of Business - Economics, Finance & Marketing (MR20) (079679M)
In the Master of Business - Economics, Finance & Marketing program students will develop advanced skills in order to critically analyse information, synthesise knowledge, and communicate their research findings effectively for a variety of career settings.
This master degree may be undertaken in a project or thesis mode.
Students can specialise in:
Economics:
- Empirical microeconomics
- Innovation economics
- Development economics
- Health economics
- Cultural economics
- Applied economic modelling
- Behavioural economics
- Experimental economics
- Corporate governance/social responsibility.
Finance:
- Capital markets and financial institutions
- Financial instruments
- International finance
- Macroeconomics.
Marketing:
- Branding
- Product innovation
- Social marketing
- Electronic marketing
- Services marketing
- Macro marketing
- Integrated marketing communications
- Sponsorship
- Business-to-business marketing
- Consumer behaviour
- Buyer behaviour
- Word of mouth
- Customer relationship management
- Consumer psychology
- Service quality.
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