
Bachelor of Business Administration - International Business







About Bachelor of Business Administration - International Business
The dynamic changes in the world's physical, political, economic and cultural environments have created new opportunities as well as the challenge to effectively compete in the global marketplace as it exists today and will evolve tomorrow. The international business program views international business in the broad context of all business transactions devised and carried out across national borders to satisfy the organizational and personal goals of firms and individuals.
The University of Akron curriculum is designed specifically to prepare graduates to effectively manage the change and complexity that the wave of globalization brings with it. Special emphasis is placed on the process of foreign market entry. Carefully articulated course offerings and contents cut across accounting, finance, management, marketing, and technology. Notable highlights include a required approved study abroad program, proficiency in a foreign language and a minor specialization. The integrative nature of the program stands at the intersection of theory and practice to provide a balanced approach, functional specialization and a broader cultural perspective.
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