
Bachelor of Science - Business - Marketing







About Bachelor of Science - Business - Marketing
As a marketing major, students will prepare to take on a fast-paced, ever-changing field. Jobs in marketing require interpersonal skills, strategy, flexibility and creativity.
Through coursework and experiential activities, University of Kansas trains its graduates to become proficient in identifying target segments and designing high-impact marketing campaigns that include the elements of product, price, place, and promotion.
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