Master of Science - Marketing

A career in marketing requires a wide range of skills. This course will teach students to think analytically and critically examine the issues confronting the global business environment.

At Edinburgh Napier University they help students to develop quantitative and qualitative research skills. Helping students to develop their presentation techniques. Skills that will help students to understand how to develop brands in the global marketplace.

Students will benefit from strong links within the marketing and advertising industries all over the world, as well as guest speakers. 

ENU also has links with industry bodies including the Chartered Institute of Marketing, The Marketing Society Scotland and the Institute of Direct Marketing which add further credibility to the course.