
Bachelor of Science - Advertising
320 Student Services Building, Knoxville, USA
224332
Last updated: 31/08/2024







About Bachelor of Science - Advertising
Program Description
Located in the College of Communication and Information, the advertising program integrates the business of advertising with creative, interactive and innovative solutions. Advertising undergraduates in the School of Advertising and Public Relations receive a Bachelor of Science in Communication. Many pursue minors in business, psychology, varied languages, and English, to name just a few. For those considering advanced degrees, the School offers both a masters and doctoral program.
The undergraduate curriculum is comprised of eight classes, sequentially designed to prepare students to successfully enter the competitive world of advertising. Each course is set up to mirror a traditional agency experience and focuses on real world skills in research, computer graphics, media, strategy, campaign development, and more. Additionally, students are introduced to the wide range of diverse job opportunities outside the traditional advertising agency or in-house studio experience.
The nationally recognized faculty has a proven track record of successfully preparing students to become innovative leaders in the field. Graduates are regularly employed by top agencies in New York, Atlanta, Los Angeles, Chicago and Dallas.
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