Bachelor of Business Administration or Bachelor of Business Studies - Marketing Logo

Bachelor of Business Administration or Bachelor of Business Studies - Marketing

Dallas Baptist University

3000 Mountain Creek Parkway, Dallas, USA

295134

Last updated: 03/09/2024
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About Bachelor of Business Administration or Bachelor of Business Studies - Marketing

The Bachelor of Business Administration in Marketing (BBA Marketing) focuses on educating students in all aspects of the marketing industry, including sales, advertising, communications, brand management, digital marketing, market research, and social media. This program offers students the opportunity to learn how companies utilize their marketing resources to increase profits, gain a broader customer base, and enhance customers’ loyalty. The faculty at DBU instruct from both academic and industry perspectives, having worked in large advertising firms, marketed their own businesses, and served in the marketing departments of many of the world’s largest companies.

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Cost and Duration


Program Level
4-Year Bachelor's Degree
Average Graduate Diploma
4 Year Bachelor's Degree
Cost of Living
$6,050.00 USD / Year
Gross Tuition
$38,340.00 USD / First Year
Application Fee
No data available

Program Intakes

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